Marketing

COURSE OUTLINE

Overall Course Objectives

Introduction

COURSE OVERVIEW

Welcome to Module 1!

The W’s—Who, What, Where, When, Why, Which

Your Why

The Basics

Auditing Your Content

MODULE 1: THE GROUNDWORK

Crafting Compelling and Engaging Website Content

Design Basics

Building Your Website

MODULE 2: LAYOUT, CONTENT & DESIGN

Choosing the Right Color Scheme

Choosing the Right Fonts

Choosing the Right Images

MODULE 3: THE PRETTIES

Small Byte-Sized Media

Distilling Your Copy

Web Hosting

Speed Test

MODULE 4: THE NEED FOR SPEED

Putting the Content Pieces in Place

Analytics

MODULE 5: FINAL DESIGN AND GOING LIVE

Let's build!

MODULE 6 - WEB DESIGN DAY

It's a Wrap!

MODULE 7: WEB DESIGN

Are you tired of wasting time and money on web designers?Are you struggling to create your own website from scratch?Do you have a website that doesn't convert visitors into leads?If you answered yes to any of those questions then you will love this!My Website in a Weekend is a results-oriented, easy-to-follow and implement online course that will teach you everything you need to know to build a professional website in just two days.You'll learn step-by-step how to:<ul><li>Use the right platform for your website</li><li>Create compelling content that converts visitors into customers</li><li>Design a beautiful and functional website that reflects your brand</li><li>Optimize your website for search engines and social media</li></ul>And much more!

Designing your website/landing page so that it converts visitors into leads.

My Website in a Weekend

Montserrat

Red Hat Text

anywhereli

Primary Menu

Digital Products

Physical Products

System Defaults

Primary color

Primary color hover

Heading text color

Body text color

Banner text color

Primary button text color

Primary button text hover color

Secondary button background color

Secondary button background hover color

Secondary button text color

Secondary button text hover color

Navbar item background color

Navbar item text color

Navbar item text hover color

My Website in a Weekend

Fran Jeanes

Course Details

Course content